Startup

Kiyara Botanics is an Indian D2C skincare and personal care brand focused on developing and marketing science-backed botanical skincare solutions for Indian consumers. The brand combines the benefits of natural botanical ingredients with modern cosmetic science to create safe, effective and problem-solving skincare products suitable for Indian skin and climatic conditions. Our product portfolio includes facial serums, sunscreen, moisturizers, creams, face wash, shampoos and other personal care products addressing common consumer needs such as pigmentation, uneven skin tone, blemishes, hydration, sun protection and daily skin and hair care. Kiyara Botanics follows a product-focused approach with emphasis on quality, customer needs, responsible formulation and continuous product development. Our products are manufactured through licensed manufacturing facilities with support from an in-house R&D team, while the brand focuses on product development, branding, marketing, customer engagement and digital commerce. The business operates through e-commerce and digital channels, including our own brand website and major online marketplaces such as Amazon and Flipkart. This enables us to reach customers across India while building a scalable, technology-enabled D2C business. The proposed funding will support brand development, product development and expansion, digital marketing, e-commerce growth, inventory and working capital, packaging, technology, market expansion and employment generation. Our long-term objective is to build Kiyara Botanics as a trusted Indian skincare and personal care brand with a strong domestic presence and the potential to expand into wider national and international markets. The business aims to contribute to the growth of India's beauty and personal care sector, create direct and indirect employment opportunities, encourage entrepreneurship and build a sustainable Indian consumer brand. Core Strengths: • Science + Nature based skincare approach • Products designed for Indian skin and climate • Licensed manufacturing and product development support • D2C and e-commerce business model • Presence on own website and major marketplaces • Focus on innovation, quality and customer satisfaction • Potential for scalable national expansion • Employment and business development potential